Foodman by Chrystal

Postcards, stickers and (future) merchandise design 

Foodman came to me one autumn day when I found myself looking at a huge gimbap (Korean seaweed-wrapped rice roll) and imagined it bursting in its seaweed outfit because of the overstuffed rice. 

Thus began my journey of illustrating food with personified characters dealing with the everyday life situation. They come in all shapes and sizes, from different cultures and face the joy and struggles like we do in real life.

They already have their own line of postcards and stickers, and we're in talks of developing more merchandises to promote their cute, fun-loving personalities to the world.

They currently reside @chrystaldraws on Instagram.